Beauty store with custom business logic
- Lola Barcelona
- 2024
- Visit the website
- Visit the website
Enterprise e-commerce platform with Shopify backend customisation, API integrations for inventory management and an optimised checkout flow with server-side business logic.
The challenge
Rebuild an e-commerce backend with custom business logic, dynamic inventory management and integrated personalised recommendations.
What we did
Custom Shopify theme with server-side Liquid logic to render product recommendations and manage inventory. Custom Shopify apps in Node.js for integrations with fulfilment and analytics services. Server-side A/B testing logic and upselling and cross-selling algorithms. A Redis caching layer to optimise the cart and session management.
The result
Product recommendations and inventory no longer depend on a plugin the team does not control and that can stop working: they live in the store's own code. A/B tests run on the server, so you measure, decide and apply without a third party. And the most-visited product pages load without waiting, thanks to the cache layer.
The numbers
- 100%
- store rebuilt from scratch, with its own brand identity
- A/B
- server-side A/B testing, no external plugin
- 0
- third-party plugins in cart and recommendations
- 24/7
- catalog and stock up to date without touching the site
What we built it with
Working with Adrian on this project was an excellent experience. I appreciate all of his support and will always be open to collaborating again on future projects.
